A booming landscape primed for global partnerships

Trends - Benchmarks - Growth opportunities for 2026

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Vietnam Mobile Gaming
Year-in-Review 2025

Vietnam Mobile Gaming
Year-in-Review 2025

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Who is this Report for?

International Studios - Developers
UA and Marketing Leads
Investors / Analysts
Global Publishers / Co-publishers
Identify high-growth genres and localize monetization strategies for maximum market penetration.
Unlock high-value user acquisition channels and master culturally resonant creative strategies
Gain data-driven insights into revenue flows and long-term investment potential in a top-tier SEA market.
Assess market entry feasibility and discover strategic partnership models for seamless publishing success.

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What you’ll get

Market overview
Vietnam’s 2025 market size & structure
Demand & monetization
Player behavior shifts and monetization trends
What’s winning
Top genres/sub-genres (growth vs. saturation)
Competitive map
Key segments and leading operating models
Go-to-market insights
What market signals mean for positioning, UA, and live ops
Case studies
How and why games scale

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Head Office

(+84) 19006855

11/71 LE Building, Thanh Cong, Ba Dinh Distrist, Ha Noi, VietNam

TF Building, 408 Dien Bien Phu, Ward 11, District 10, HCM City

1 Scotts Road, #24-10 Shaw Centre, Singapore 228208

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